Real businesses I've worked with.

Manage all digital marketing for Alexander Towing LLC, a towing and junk-car buying company in Minnesota — a different market, English-dominant, managed remotely. Advertising, social media, content, their website, and their Google Business Profile, through one point of contact.

Meta Ads that generate customers: between July and September 2026, the messaging campaigns generated over 400 lead conversations at roughly $5 per conversation. I kept testing angles, creatives, and placements to find what converts best, and cutting what wasted budget.

Facebook community: traffic campaigns grew their page by 50+ new followers at about $1.70 each, on a page that was just getting started.

Content: ongoing reels and posts for Facebook, Instagram, and TikTok in a real, unfiltered style — rescues and car buying — adjusted constantly based on what the data shows.

Website as a customer machine: rebuilt and improved their site (alexandertowingllc.com) in English and Spanish: 26 pages, local pages for 5 cities, FAQs, structured data for search engines, and a junk-car quote box with a pre-filled WhatsApp message. Every call and contact click is tracked, so we know what brings customers.

Result: we have won real customers for Alexander Towing and turned their website into a lead channel.

Founded and built Frío Car Caracas from the ground up in April 2025 — brand identity, logo, content, and ad strategy — then handed the business over to its owner.

The business now runs independently and comes back to me whenever it needs its Meta Ads sorted out. With no organic content published, ads alone kept the shop fully booked — proof that the right strategy can drive consistent demand on its own.

Ran Meta Ads campaigns focused on lead generation, follower growth, and customer engagement.

Advised on Instagram content strategy and profile optimization to reflect the brand's identity.

Set up and configured Facebook Ads Manager for efficient campaign management.

Client of my growth program, Plan Impulso con Leads (Lead Growth Plan). Designed the digital launch strategy for MauCar Refinish, a paint and bodywork shop: market and competitor research (including Meta Ad Library analysis) and a 90-day marketing plan.

Defined their brand identity (palette, typography, and usage manual), Instagram and Facebook profiles, and an editorial calendar of reels, posts, and stories, with filming guides for the owner.

Launched their Meta Ads with a messaging campaign built around a "quote with 3 photos" offer. In the first week, on an Instagram account that was just getting started, conversations were already coming in through messaging. The campaign is still running and I keep optimizing it week by week.

Designed the Meta Ads strategy for Crece Gym, a gym consulting business in Spain: a first-month marketing plan with three campaigns, target audience, budget, calendar, and metrics.

Prepared the content brief (video scripts, filming rules, and design concepts) and the onboarding process for access and setup.

Guided and helped connect the Meta pixel to their website until everything was working: cookie consent that blocks the pixel until the visitor accepts (legal compliance in Spain) and the five tracking events on their landing page, so campaigns optimize toward real customers, not just clicks.

Led social media strategy across Facebook, Instagram, TikTok, and WhatsApp — from content creation to ad design and reel editing.

Built and maintain their website, arrivillagaautomotriz.com.

Ran Meta Ads campaigns focused on visibility and measurable results.

Managed day-to-day shop operations alongside the marketing role — hands-on industry knowledge that shaped campaigns grounded in how the business actually runs.

Grew their social presence from 0 to 10K followers across Facebook, Instagram, TikTok, and WhatsApp — my biggest impact as a freelancer to date.

Produced content that reached 300K+ views, combining creative direction, ad design, and reel editing.

Ran Meta Ads campaigns focused on visibility and measurable growth.